Infiniti

Auto Show Brand Guidelines

I carefully designed the comprehensive manual for Infiniti Global to highlight the new Global Auto Show Kit. It serves the fundamental purpose of offering clear guidance on maintaining a consistent visual identity for Infiniti Motor Shows worldwide.

In creating this manual, I’ve paid meticulous attention to design, ensuring that it embodies the very principles it promotes. The layout, color schemes, and typography align with the Infiniti brand aesthetic. Visual examples and intuitive organization make it user-friendly.

This manual empowers teams to execute Motor Shows in line with Infiniti’s standards, ensuring a cohesive and appealing presentation.

Renderings by Hugo Martinez  + Christin To

Architectural Form Study

View exploration of the iconic architecture

Visual Identity Manual