Experience

ASSOCIATE CREATIVE DIRECTOR

George P. Johnson – Torrance, CA
Event & Experience Marketing

The #1 ranked global event and experience marketing agency, working with leading companies who are looking for innovative marketing solutions that motivate their audiences and activate their brands through live experiences.

Leads creative 2D design team and serves as a branding expert in visual communications. Designs strategic branded experiences and creates cross-platform marketing campaigns for live events, exhibits, trade shows, new media and print communications in Asian, US and European markets. Wins high-profile agency accounts with top-notch campaigns and team management.

July 2013 – Present
georgepjohnson.com

 

CREATIVE DIRECTOR

Deluxe Entertainment Group – Hollywood, CA
Motion Pictures & Film industry

The Ecosystem of Media & Entertainment specializing in end-to-end production services and workflow solutions delivered in strategic locations worldwide.

Facilitated strategic brainstorming, including creative execution and development of branding, print collateral, online and print ad campaigns, web design, interactive sales presentations and style guides. Updated digital graphics on numerous social media platforms monthly. Coordinated and art directed photo shoots for Deluxe and its sister companies Encore, EFILM, Beast, Company 3 and Method Studios. Created Flash ads for post production marketing purposes. Art directed marketing focus on US and Hispanic audiences and lead a national creative team at a Fortune 500 company. Presented sales campaigns, branded campaigns and logo development to management and high-level decision makers.

February 2012 – February 2013
bydeluxe.com

 

Freelance Art Director/Senior Designer

Los Angeles, CA

Specializing in creative consulting, custom branding and design for digital and print media for Latin, US and European markets.

Designs marketing materials for corporate identities, interactive websites, iPad apps & iPhone apps, e-magazines & packaging. Works with small- to large-size clients from briefing to fulfillment and leads all design aspects from html, to flash to custom wordpress. Strives to find a balance between the idea, its function and the aesthetics of each project. Translates collateral into German, Spanish & French. Travels worldwide managing photography & video crews, coordinating schedules and art directing lifestyle photo shoots and promotional videos for cruise industry. Has been honored with numerous Addy Awards.

AD AGENCIES / DESIGN STUDIOS:
• EyeballNY Design Studio – Venice, CA
• George P. Johnson – Torrance, CA
• High Wide & Handsome – Culver City, CA
• Version-X – Hollywood, CA
• Sagon-Phior – Los Angeles, CA

OTHERS:
Larrabee Studios – Hollywood, CA / Mosko Developers – Bahamas / AG Findings – Ft. Lauderdale, CA / Lenovo – San Francisco, CA / Paul Gauguin Cruises – Tahiti / The Yachts of Seabourn – Europe / iBOLT USA – Los Angeles, CA / iGRIP & HR GmbH – Germany

 

ASSOCIATE CREATIVE DIRECTOR

PIL Creative Group – Coral Gables, FL
Advertising & Design

The #1 ranked global event and experience marketing agency, working with leading companies who are looking for innovative marketing solutions that motivate their audiences and activate their brands through live experiences.

Translate marketing and sales objectives into creative strategies and concepts for both print and online properties. Responsible for the creative direction, layout and photo art direction. Creative leadership for a team of 12 & managed freelance/contract employee relationships. Travel around the globe with the photography crew and coordinate, schedule & art direct lifestyle photo shoots – Clients include: The Yachts of Seabourn // Regent Cruises & Hotels // Yahoo!

April 2007 – September 2009
pilcreativegroup.com

 

ART DIRECTOR

DJS Marketing – Miami, FL
Advertising & Marketing

Responsible for the creative direction, layout and photo art direction for luxury products. Other working roles include client interaction and presentations, proposal responses, team building, vendor relations and brand strategy. Clients include: Bluestar Jets // The W Hotels // The Sheraton Hotels

September 2006 – April 2007
djs-marketing.com

 

ART DIRECTOR

Soffer Adkins – Fort Lauderdale, FL
Advertising & Design

Strategic brainstorming, including creative execution and development of advertising campaigns, branding, web design and collateral pieces. Create storyboards for promotional videos. Assist in lifestyle photo shoots – Clients include: Mc Donald’s // Marriott Hotels // The Element // Bonaventure Resort & Spa among others

April 2004 – September 2006
sofferadkins.com

 

GRAPHIC DESIGNER

THB USA & Germany Inc. – Coral Gables, FL
Telecommunications & Marketing

Created & produced promotional material for THB USA, THB Germany & THB Poland. Translate printed material to German, Spanish & French – Collateral production for: Porsche // Cingular
September 2003 – April 2004

Skills 

Adobe CS6  //  QuarkXpress //  Keynote  //  Macromedia Flash + Dreamweaver  //  Cinema 4D  //  Office
understanding of After Effects & HTML5

Specialties

concept development // corporate id // art direction // illustration // layout + design // package design // environmental design // typography // photography // web design // management + leadership skills // art direct photo shoots // worked with US, US Hispanic, Latin American + European Markets

Languages

German
Spanish
English
French
Italian

Education

The Art Institute of Fort Lauderdale
Bachelor of Graphic Design
2000-2003

Continuing Education

Broward Community College
Web Design Diploma // Summer 2006

UCLA Extension
Advertising // Summer 2013

Interests

• Silicon Beach Fest attendee (Los Angeles, 2013)
• Online Marketing Summit attendee (Los Angeles, 2011) and follower of OMC Webinars
• Supporter & enthusiast of TEDx Manhattan Beach & TEDx Santa Monica events
• Wildlife Volunteer – Work Travel South Africa, 2011
• Active member of PETA since 2005

Awards

2010 Addy Award – catalogue
The Yachts of Seabourn
Seabourn Yachting Collection 2009-2010

2009 Addy Award – direct mail campaign
The Yachts of Seabourn
Seabourn Odyssey Inaugural Season 2009-2010

2009 Addy Award – consumer advertising 2008
The Yachts of Seabourn

2009 Addy Aaward – catalogue
The Yachts of Seabourn
Seabourn Cruise Atlas 2009-2010

2009 Addy Award – direct mail
The Yachts of Seabourn
Seabourn Odyssey Inaugural World Cruise 2010

2x 2009 Addy Awards – direct mail
The Yachts of Seabourn
Seabourn vertical & horizontal direct mail Sailings 2008-2009

2008 Addy Award – holiday card 2007
The Yachts of Seabourn

2008 Addy Award – brochure
The Yachts of Seabourn
Seabourn Odyssey preview brochure

2008 Addy Award – campaign
Regent Seven Seas Cruises
RSSC Destination Brochures for 2008 Sailings

3 x 2008 Addy Awards – direct mail campaign & magazines
Regent Seven Seas Cruises

2008 Addy Award – holiday card 2007
Regent Seven Seas Cruises