Experience

Associate Creative Director

George P. Johnson – Torrance, CA
Event & Experience Marketing

The #1 ranked global event and experience marketing agency, working with leading companies who are looking for innovative marketing solutions that motivate their audiences and activate their brands through live experiences.

Leads new business design team and serves as a branding expert in visual communications. Art directs and manages creative team. Designs strategic branded experiences and creates cross-platform marketing campaigns for live events, exhibits, trade shows, new media and print communications in Asian, US and European markets. Develops internal GPJ marketing & communication tools, including: eblasts, newsletters, welcome packages, promotional videos, and more. Wins high-profile agency accounts with top-notch campaigns and team management.

July 2013 – Present
georgepjohnson.com

 

Creative Director

Deluxe Entertainment Group – Hollywood, CA
Motion Pictures and Film industry

The Ecosystem of Media & Entertainment specializing in end-to-end production services and workflow solutions delivered in strategic locations worldwide.

Facilitated strategic brainstorming, including creative execution and development of branding, print collateral, online and print ad campaigns, web design, interactive sales presentations and style guides. Updated digital graphics on numerous social media platforms monthly. Coordinated and art directed photo shoots for Deluxe and its sister companies Encore, EFILM, Beast, Company 3 and Method Studios. Created Flash ads for post production marketing purposes. Art directed marketing focus on US and Hispanic audiences and lead a national creative team at a Fortune 500 company. Presented sales campaigns, branded campaigns and logo development to management and high-level decision makers.

February 2012 – February 2013
bydeluxe.com

 

Freelance Art Director/Senior Designer

Specializing in creative consulting, custom branding and design for digital and print media for Latin, US and European markets.

Designs marketing materials for corporate identities, interactive websites, iPad apps & iPhone apps, e-magazines & packaging. Works with small- to large-size clients from briefing to fulfillment and leads all design aspects from html, to flash to custom wordpress. Strives to find a balance between the idea, its function and the aesthetics of each project. Translates collateral into German, Spanish & French. Travels worldwide managing photography & video crews, coordinating schedules and art directing lifestyle photo shoots and promotional videos for cruise industry. Has been honored with numerous Addy Awards.

AD AGENCIES / DESIGN STUDIOS:
• EyeballNY Design Studio – Venice, CA
• George P. Johnson – Torrance, CA
• High Wide & Handsome – Culver City, CA
• Version-X – Hollywood, CA
• Sagon-Phior – Los Angeles, CA

OTHERS:
Larrabee Studios – Hollywood, CA / Mosko Developers – Bahamas / AG Findings – Ft. Lauderdale, CA / Lenovo – San Francisco, CA / Paul Gauguin Cruises – Tahiti / The Yachts of Seabourn – Europe / iBOLT USA – Los Angeles, CA / iGRIP & HR GmbH – Germany

 

Associate Creative Director

PIL Creative Group – Coral Gables, FL
Advertising & Design

Translate marketing and sales objectives into creative strategies and concepts for both print and online properties. Responsible for the creative direction, layout and photo art direction. Creative leadership for a team of 12 & managed freelance/contract employee relationships. Travel around the globe with the photography crew and coordinate, schedule & art direct lifestyle photo shoots – Clients include: The Yachts of Seabourn // Regent Cruises & Hotels // Yahoo!

April 2007 – September 2009
pilcreativegroup.com

 

Art Director

DJS Marketing – Miami, FL
Advertising & Marketing

Responsible for the creative direction, layout and photo art direction for luxury products. Other working roles include client interaction and presentations, proposal responses, team building, vendor relations and brand strategy. Clients include: Bluestar Jets // The W Hotels // The Sheraton Hotels

September 2006 – April 2007
djs-marketing.com

 

Art Director

Soffer Adkins – Fort Lauderdale, FL
Advertising & Design

Strategic brainstorming, including creative execution and development of advertising campaigns, branding, web design and collateral pieces. Create storyboards for promotional videos. Assist in lifestyle photo shoots – Clients include: Mc Donald’s // Marriot Hotels // The Element // Bonaventure Resort & Spa among others

April 2004 – September 2006
sofferadkins.com

 

Graphic Designer

THB USA & Germany Inc. – Coral Gables, FL
Telecommunications & Marketing

Created & produced promotional material for THB USA, THB Germany & THB Poland. Translate printed material to German, Spanish & French – Collateral production for: Porsche // Cingular
September 2003 – April 2004